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Don’t Use Canonical Url for Unethical Link Building Purpose

Google have provided us a good method to save our sites from duplicate content and give us a choice to choose the desired content which we really feel relevant to our website. But I have to say that this method is being abused in a way which I haven’t thought before.

Yes, people are using canonical url for transferring Google PR to another pages of their website for sake of link building. Following are the methods used by many people on their website which I have seen (Please don’t use these methods as I am only providing this as a Proof).

  • Firstly they will create a link or resource page on their website for link exchange purpose.
  • After that they will use canonical tag on this particular resource or link page and make it canonical with respect to the home page or some other page which already have high PR.
  • Now what happens that after Google updates its PR the resource page or link page automatically gets the PR of that page which is used as canonical.
  • Now all is set for the blunder i.e they use it for link exchange and people start linking to that page without knowing what’s going behind the scene.

I really don’t know if Google really treat this as unethical but I am really surprised to see that how canonical url can be abused in this way. I will say and suggest that please don’t use unethical methods to get backlinks for your website because in long run you will have to suffer as Google periodically updates its algorithms and I am sure that this type of unethical link building method will not exist for a long time.

{ 10 comments… add one }
  • SEO Training November 3, 2011, 8:40 am

    Nice concept and its also informative.Link building should be done in ethical way. Thanks for the information.Thanks for sharing this article with us.Keep sharing with us.

  • Search Engine Marketing November 6, 2011, 4:17 am

    Well written article.I will appreciated your writing skills. Its great. This is an informative article.This is very helpful for us to save our sites from  duplicate content and give us a choice to choose the desired content.I like this article.Keep sharing with us.

  • octopidesign November 8, 2011, 5:49 am

    Great given tips regarding link building on your blog.I found all the tips useful and knowledgeable.,Many Thanks for sharing such tips.Keep sharing in future too.

  • companySEO November 9, 2011, 8:17 am

    Writing compelling articles about interesting topics is one way of providing reliable information for people on a specific topic is kind of unethical link building.Well thanks a lot for sharing.Keep sharing.

  • plus 1 buy November 10, 2011, 7:02 am

    You have shared information in smart way.Very excellent presentation indeed.Thanks for sharing with us.Keep sharing as always.

  • buy google plus one votes November 13, 2011, 8:16 am

    Thanks for sharing this beautiful infromation with us. Nice bolg keep it up!

  • pay per click management November 17, 2011, 8:57 am

    Hey,nice post.Its really an impressive article. I enjoy while reading this article. Thanks for sharing this article with us.Keep sharing with us.

  • Autism Symptoms November 19, 2011, 4:42 pm

    Pretty nice post. I just stumbled upon your blog and wanted to say that I have really enjoyed browsing your blog posts. In any case I’ll be subscribing to your feed and I hope you write again soon!

  • game developers November 21, 2011, 4:07 pm

    Link building should be done in ethical way. Thanks for sharing.

  • Octopi Design November 29, 2011, 8:55 am

    Use social bookmarking sites to mark your website as a favourite. You can install bookmarking plugins to your website to make this easy for your visitors to do.Thanks for sharing such great article on link building with us.

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